汇嘉时代2025半年度利润大增 新疆商贸零售龙头多维发力新消费

Core Viewpoint - In the first half of 2025, Huijia Times (603101.SH) reported impressive mid-term performance, achieving a revenue of 1.271 billion yuan, a year-on-year increase of 2.29%, and a significant rise in net profit and net profit after deducting non-recurring gains and losses, with increases of 62.64% and 75.98% respectively, showcasing the company's resilience amid regional consumption recovery [1] Group 1: Business Strategy and Performance - The company leveraged a combination of strategies including the introduction of new brands, supply chain digitalization, and low-altitude economy layout to strengthen its market position in Xinjiang [1] - In the first half of the year, the company introduced 224 new brands in its department store segment, filling gaps in the local market with high-end beauty and specialty dining brands [2] - The supermarket segment focused on "product strength," introducing over 10,000 popular and seasonal items, enhancing customer experience and sales performance [2][3] Group 2: Supply Chain and Digital Transformation - Supply chain optimization has been a key driver for growth in the supermarket segment, with the integration of shared warehouses leading to increased gross profit and gross margin [3] - The company has established a comprehensive online and offline marketing system, with over 300,000 visits to its mini-program and nearly 800 million exposures from live broadcasts, indicating a growing online sales contribution [3] - Membership rights have been enhanced, with increased frequency of point redemption activities, leading to improved member repurchase rates [3] Group 3: Low-altitude Economy and Future Outlook - The company has formed a joint venture with Xinjiang General Aviation to develop the low-altitude economy in the region, focusing on low-altitude tourism and smart logistics [4] - Future plans include accelerating digital transformation and exploring the integration of low-altitude economy with consumer scenarios, supported by favorable policies from the Xinjiang Free Trade Zone [4]