深耕“老破小”市场,太平洋中介邱立校以专业与服务实现价值突破

Core Insights - The article highlights the success of a real estate agent in Shanghai, who has focused on the 2 million RMB "old housing" market, achieving impressive sales performance despite initial challenges [1][3]. Group 1: Performance Metrics - The agent, Qiu Lixiao, ranked second in the company for second-hand transaction volume and is among the top five in total performance, while leading his department [3]. - His primary focus is on properties priced around 2 million RMB, rather than luxury homes, showcasing the potential of the demand-driven market [3]. Group 2: Strategy and Approach - Qiu faced a challenging start with two months of no transactions, but a pivotal change in strategy led him to concentrate on "old housing" as a foundation for high-frequency trading [3]. - He emphasizes the importance of professional analysis and building client trust, providing data-driven advice to clients facing complex decisions [3]. Group 3: Team Collaboration - Qiu attributes his success to strong team support, highlighting the guidance from his director and the collaborative efforts of team members [5]. - He stresses the significance of leveraging team strengths and expressing gratitude, especially when mentoring new agents [5]. Group 4: Market Insights - Qiu's experience illustrates that even in a seemingly low-margin demand market, high-frequency and professional services can lead to substantial performance and personal value breakthroughs [5]. - The article underscores the importance of focusing on foundational properties and earning trust through expertise as a sustainable path for real estate agents in any market environment [5].

PACIFIC SECURITIES-深耕“老破小”市场,太平洋中介邱立校以专业与服务实现价值突破 - Reportify