BIYI(SH:603215) Zheng Quan Ri Bao·2025-07-31 16:08Core Viewpoint - Zhejiang Biyi Electric Co., Ltd. (Biyi) is seeking to raise up to 624 million yuan through a private placement of A-shares to fund the second phase of its smart kitchen appliance project in the China-Italy Industrial Park, aimed at expanding production capacity and enhancing its business footprint [2] Group 1: Financial and Operational Highlights - The total investment for the smart kitchen appliance project (Phase II) is 807 million yuan, with the project expected to add an annual production capacity of 15 million small appliances [2][3] - Biyi's revenue figures for 2023 to Q1 2025 are reported as 1.56 billion yuan, 2.06 billion yuan, and 530 million yuan respectively, indicating rapid growth in the small appliance sector [2] - The company has been in the small appliance industry for over 20 years and has seen significant growth due to the popularity of compact and convenient products among global consumers [2] Group 2: Market Demand and Product Expansion - The expansion project will include products such as air fryers, air ovens, and coffee machines, aligning with the trend of diversified and personalized consumer demand in the small appliance market [3] - Biyi is actively diversifying its product matrix to enhance its resilience against market risks, focusing on coffee machines and environmental appliances to meet evolving consumer preferences [3] - The project emphasizes smart manufacturing with advanced equipment like centralized feeding systems and semi-automated assembly lines, aimed at significantly improving production automation levels [3][4] Group 3: Strategic Implications - The integration of production and information technology is expected to optimize industrial control and management, enhancing the company's responsiveness to market changes and supporting stable business growth [4] - Successful implementation of the private placement is seen as crucial for Biyi to overcome production capacity constraints and facilitate its transition towards smart manufacturing [4][5]