Core Viewpoint - Sailun Tire, a Chinese company emerging from a Qingdao university laboratory, has successfully integrated technological and industrial innovation to become one of the top ten tire manufacturers globally, showcasing China's advancements in the tire industry [1][2]. Group 1: Company Background and Innovation - Sailun Tire was founded in 2002, initiated by Qingdao University and its alumni, with a mission to revitalize China's rubber industry [1]. - The company developed a groundbreaking chemical rubber compounding technology, referred to as "liquid gold," which significantly improved tire performance by overcoming the "devil's triangle" of rolling resistance, wet grip, and wear resistance [2]. - The successful launch of the "liquid gold tire" in 2022 positioned Sailun in the high-end market, enhancing its brand image and product performance, particularly in adverse weather conditions [2]. Group 2: Global Expansion Strategy - Sailun Tire has adopted a "research-manufacturing-marketing" localization strategy to penetrate global markets, establishing factories in Vietnam, Cambodia, Indonesia, and Mexico [3]. - The company has four global R&D centers to tailor products to regional needs, such as developing specific formulations for Southeast Asia's humid climate [3]. - Sailun's Mexican factory serves the Americas, while its Cambodian facility is expanding to produce 21 million semi-steel tires and 3.3 million all-steel tires annually [3]. Group 3: Technological Advancements and Sustainability - Sailun Tire is leveraging industrial internet technology to enhance its manufacturing processes, including AI simulations for R&D and real-time data interaction for tire performance [5]. - The company is committed to sustainability, utilizing white carbon black to reduce energy consumption and implementing chemical rubber compounding to lower carbon emissions [5]. - Collaborations with companies like Xiaomi for developing specialized tires reflect Sailun's focus on innovation in the electric vehicle sector [5]. Group 4: Future Outlook - Sailun Tire aims to maintain a focus on quality, service, and value rather than price competition, with plans to continue investing in R&D to support global automotive industry advancements [6]. - The company envisions transforming Qingdao from a "rubber capital" to a "global rubber innovation hub" by 2025, with ongoing support from local government initiatives [6].
赛轮轮胎董事长刘燕华: 加快“双新融合” 锻造中国轮胎全球新名片