QuestAuto 2025年新能源汽车市场发展半年报:月度活跃量逼近3400万辆
3 6 Ke·2025-07-31 23:41

Core Insights - The report highlights the accelerating development of the new energy vehicle (NEV) market in China, driven by policy support and increasing consumer demand, particularly in the context of smart connected vehicles [1][10][12] Industry Developments - Shanghai is set to issue official operating licenses for smart connected vehicles, which is expected to accelerate market growth, following similar initiatives in other cities like Beijing and Guangzhou [1] - The establishment of industry standards and regulations, including international standards for autonomous driving testing, is crucial for the orderly development of the NEV sector [1][10] Market Performance - As of June 2025, the active volume of pure electric vehicles reached approximately 22.63 million, with plug-in hybrid vehicles at 8.39 million and range-extended vehicles at 2.70 million, totaling around 33.72 million active NEVs [2][10] - BYD leads the market with an active volume of 9.71 million, followed by SAIC-GM-Wuling and Tesla China, both exceeding 2.3 million [12][47] Vehicle Models and Sales - The top-selling models include the Model Y and Wuling Hongguang MINIEV, each with over 1.5 million active units, while BYD dominates the top 10 with six models exceeding 600,000 units [14][48] - The report indicates that the sales of NEV manufacturers like Xiaomi, Geely, and Xpeng have seen significant growth, showcasing a robust market performance [10][12] Consumer Confidence and Insurance - The introduction of integrated solutions for accident liability determination in assisted driving scenarios is expected to enhance consumer confidence and stimulate demand for NEVs [2][10] - The collaboration between insurance companies and various stakeholders aims to clarify accident liability, which is crucial for the healthy development of the NEV market [2] Brand and User Engagement - NEV manufacturers are optimizing public advertising and enhancing private user engagement to improve brand loyalty and competitiveness [28][33] - The launch of new models like the Xiaomi YU7 has generated significant market interest, indicating a shift towards more diverse and competitive offerings in the NEV sector [32][35] Charging Infrastructure - The usage rate of charging stations has increased during midday hours, while morning and evening usage has declined compared to the previous year, indicating changing consumer behavior [41][44]