3 6 Ke·2025-08-01 02:05Core Insights - AI-generated ASMR videos are creating a global trend on short video platforms, driven by the rapid growth of accounts specializing in this content, such as a fruit-cutting ASMR video that gained over 100,000 followers in just five days on TikTok [1][6] - The integration of AI technology with ASMR has led to unique sensory experiences, allowing for the creation of visually and audibly captivating content that defies physical limitations [6][14] - Major companies like Kuaishou, ByteDance, MiniMax, and Baidu are accelerating their investments in AI ASMR, leading to diverse monetization models ranging from creator tips to platform commercialization [6][31] Industry Trends - The emergence of AI ASMR videos has been categorized into various types, including unconventional fruit-cutting videos, immersive eating broadcasts, and therapeutic clay ASMR videos [7][9][10] - The Google Veo3 model has significantly advanced the field of AI video generation by enabling seamless audio-visual synchronization, thus lowering the barriers for content creation [14][20] - The competitive landscape includes various AI video generation tools, with companies like Kuaishou and ByteDance rapidly developing their own models to capture market share [20][38] Monetization Opportunities - AI ASMR creators are capitalizing on the low production costs and high engagement rates, with some earning substantial income through selling custom sound packs and video tutorials [31][33] - The rapid growth of followers and engagement on platforms like TikTok has led to significant advertising revenue opportunities for creators, with some achieving monthly incomes exceeding 10,000 yuan [31][33] - Companies are also exploring advertising integration within AI ASMR content, making it an attractive marketing avenue for brands in various sectors [33][38] Future Outlook - The AI video generation market is expected to reach a tipping point for commercialization by 2025, with significant revenue growth anticipated for leading products [37][39] - Kuaishou's Keling AI has already generated over 100 million yuan in revenue within nine months, indicating a strong potential for commercial success in the AI video generation space [35][38] - The ongoing technological advancements and evolving user preferences will determine which companies can maintain a competitive edge and achieve sustainable profitability in the AI ASMR market [39][40]