发展即时经济激发消费潜能，多方共议餐饮与服务消费新趋势

Core Insights - Instant retail is rapidly growing due to the development of internet technology and diverse consumer demands, transforming e-commerce platforms from "food delivery" to "delivery of everything" [2][3] - The rise of instant retail is reshaping consumer shopping experiences and is seen as a new engine for driving domestic demand [3][4] - The industry is witnessing a significant shift towards digital platforms and efficient logistics systems, enabling quick delivery of goods and services [3][4] Industry Trends - Instant retail is characterized by a model of "online ordering + local supply + instant delivery," which enhances consumer convenience and timeliness [2][3] - E-commerce platforms are evolving into "large consumption platforms" that integrate new service characteristics, particularly in the food and service sectors [2][3] - The market for instant retail is expanding, with significant growth in non-food categories, such as household cleaning and leisure products, showing over 100% increase in order volume [6] Consumer Behavior - There is a notable shift in consumer preferences towards healthier and higher-quality food options, prompting the food service industry to adapt [4] - The demand for instant retail is being driven by a well-educated consumer base that values convenience, diversity, and experience in their shopping [7] - The increasing willingness of urban residents to spend on service consumption indicates a strong potential for growth in this sector [3][4] Market Dynamics - The competition in the instant retail market is intensifying, with new entrants helping to stabilize prices and enhance service offerings [8] - The integration of digital tools and technologies is crucial for food service businesses to overcome traditional limitations and improve profitability [4][5] - The ongoing "delivery wars" among platforms reflect the rapid evolution of the instant economy, driven by technological advancements and changing consumer needs [5][6]