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刚刚发布!事关网络交易平台收费,指南来了!
Sou Hu Cai Jing·2025-08-02 09:29

Core Points - The National Market Supervision Administration has issued the "Guidelines for Compliance of Charging Behavior of Online Trading Platforms" to regulate the fees charged by platforms to their operators [1][3][5] - The guidelines emphasize the obligation of platforms to publicly disclose their charging rules and service agreements prominently on their homepage [1][5][14] - Platforms are prohibited from charging multiple fees for the same service, imposing fees without providing corresponding services, and transferring costs that should be borne by the platform itself [1][12][13] Summary by Sections Guidelines Overview - The guidelines aim to standardize and guide the charging behavior of online trading platforms, protecting the legitimate rights of operators and promoting sustainable development of the platform economy [5][6] - The guidelines are based on relevant laws such as the Price Law and the E-commerce Law of the People's Republic of China [5][6] Charging Rules - Platforms must establish fair, legal, and honest charging standards based on their operational costs and service agreements [5][6] - Platforms are encouraged to offer flexible pricing strategies and discounts to support small and medium-sized enterprises [6][10] Compliance and Management - Platforms are required to implement compliance management responsibilities and integrate charging compliance into their internal management systems [6][8] - A mechanism for identifying and assessing unreasonable charging risks must be established by the platforms [8][12] Reporting and Transparency - Platforms must maintain transparency by continuously disclosing charging items, rules, and standards to operators [9][14] - Operators can report excessive charges and platforms must respond promptly and negotiate with them [12][13] Prohibited Practices - The guidelines explicitly prohibit practices such as double charging, charging without service, and price discrimination among operators with similar transaction conditions [12][13][10] - Platforms must not impose unreasonable conditions for the refund of deposits or charge for basic operational data [11][12]