Core Viewpoint - The article highlights the significant role of Harbin Bank in supporting the development of the tourism industry in Harbin, particularly through financial services tailored for the Harbin Ice and Snow World and related projects, contributing to the city's appeal as a summer tourist destination [1][2][3] Group 1: Financial Support and Initiatives - Harbin Bank has provided a credit line of 1 billion yuan and disbursed 320 million yuan in loans to support the construction of the Four Seasons Ice and Snow project at Harbin Ice and Snow World [1] - The bank has issued a total of 3.268 billion yuan in credit to the ice and snow tourism sector, supporting 21 enterprises, and has allocated 125 million yuan since the beginning of the year [2][3] - The bank's initiatives include offering various financial products such as working capital loans and supply chain finance to enhance the operational capabilities of local tourism businesses [2] Group 2: Enhancing Visitor Experience - Harbin Bank is creating "tourist stations" at its branches to provide services like mobile charging, temporary resting areas, first aid kits, and drinking water to enhance the visitor experience [3] - The bank aims to ensure seamless payment services through optimized branch layouts and self-service equipment, facilitating easy access to financial services for tourists and residents [2][3] - The bank's focus on customer service includes developing specialized financial solutions tailored to the needs of tourism enterprises, thereby enriching the offerings at Harbin Ice and Snow World [3]
哈尔滨银行创新金融产品助推区域文旅“四季常青”