国家网信办深入推进互联网新闻信息服务“持证亮牌”工程

Core Points - The National Internet Information Office (NIIO) is advancing the "certified and branded" initiative for internet news information services to enhance the identification of news services and regulate online dissemination [1] - As of July 25, 2023, a total of 13,516 public accounts have been marked with a red "V" symbol, indicating their approved status, along with 4,401 websites and platforms that have disclosed their licensing information [1] - Future plans include institutionalizing and dynamically promoting the "certified and branded" initiative, as well as developing policies to support the influence and reach of red "V" accounts [1] Industry Summary - The NIIO is focusing on improving the quality of approval processes for internet news services and ensuring that platforms enhance their system functionalities [1] - There will be a crackdown on the dissemination of false news, impersonation of news media, and the illegal transfer of internet news service licenses, aiming to create a clearer online environment [1] - The initiative aims to cover various content formats, including images, audio, live broadcasts, and short videos, ensuring comprehensive service across different media types [1]