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“和美五粮”暨中国大熊猫金丝猴双宝文化艺术展开展

Core Viewpoint - The "He Mei Shuang Bao Exhibition" showcases the cultural and ecological values of China's national treasures, the giant panda and the golden monkey, in conjunction with the Wuliangye brand, emphasizing the themes of ecological protection, cultural heritage, and sports spirit in the context of the 12th World Games in Chengdu [1][2][3] Group 1: Exhibition Overview - The exhibition is part of the Chengdu World Games, taking place from August 7 to 17, and aims to promote China's commitment to ecological protection and cultural heritage [1] - It creatively integrates the themes of "Chinese national treasures" and "He Mei Wuliang" to convey the beauty of Chinese aesthetics and culture [1][2] - The exhibition features a unique design that incorporates visual elements representing the World Games and ecological themes, creating an immersive experience for visitors [1] Group 2: Technological and Ecological Innovations - The exhibition utilizes advanced green paper art technology, with all display walls and installations made from 100% recyclable paper materials, reducing weight by 75% and carbon emissions by 80% compared to traditional materials [2] - The design includes plant seeds embedded in the surfaces, allowing for transformation into urban greening installations after the exhibition, thus achieving an ecological cycle [2] Group 3: Cultural Significance and Brand Alignment - Wuliangye's cultural philosophy of "harmony and coexistence" aligns with the dual treasure culture's concept of building a community of life between humans and nature, resonating with the World Games' theme of cultural integration [3] - The exhibition features various artistic displays and products that reflect Wuliangye's cultural values and commitment to promoting harmonious development [2][3]