

Core Viewpoint - Bubble Mart (09992) is experiencing a significant increase in stock price, attributed to the rapid growth of its collectible toy Labubu in the Middle East market, particularly Saudi Arabia, where it is transforming from a niche collectible to a cultural and commercial phenomenon [1] Group 1: Market Performance - Bubble Mart's stock rose over 3%, specifically 3.21%, reaching 251 HKD with a trading volume of 1.345 billion HKD [1] - The collectible toy Labubu is sold through blind boxes on Saudi e-commerce platforms, priced between 99 to 399 Saudi Riyals (approximately 26 to 107 USD) [1] Group 2: Financial Projections - DBS Bank's report anticipates Bubble Mart's revenue and profit to grow by over 140% and 180% respectively this year, driven by a diversified product portfolio and innovative business model [1] - The cumulative global sales of well-known IPs like Pokemon and Hello Kitty have surpassed 50 billion to 150 billion USD, indicating a strong market for collectibles [1] - The bank projects that by 2025, overseas sales will account for over 50% of Bubble Mart's total sales, with a compound annual growth rate (CAGR) of 81% for revenue and 99% for profit from 2024 to 2026 [1]