Zhong Guo Jing Ying Bao·2025-08-04 07:33Core Viewpoint - Alibaba's 1688 is leveraging AI to transform its business model, focusing on enhancing services for small and medium enterprises, and aims to establish a new "AI to B" commercial paradigm [2][5][6]. Group 1: AI Integration and Strategy - 1688 has launched a new "1688 AI version" app, marking a significant shift towards AI-driven functionalities, including AI search, AI product selection, and AI enterprise inquiries [3][5]. - The company has committed to offering all AI products for free initially, prioritizing user needs and aiming to build commercial value over time [2][7]. - The strategy aligns with Alibaba's broader "All in AI" initiative, with performance evaluations based on AI utilization expected by 2025 [3][6]. Group 2: Business Model Transformation - The introduction of AI is expected to simplify B2B transactions, expanding the buyer demographic and enabling more individuals to engage in entrepreneurship [5][6]. - 1688's AI capabilities are designed to enhance the efficiency of the supply chain, allowing for a more agile and responsive business environment [5][6]. - The platform aims to address the needs of both B and C class users, with a focus on providing comprehensive solutions for sourcing and procurement [5][7]. Group 3: Performance Metrics and Future Goals - AI implementation has already led to a 20% to 30% increase in key performance indicators such as conversion and repurchase rates, with expectations of a 50% to 100% increase by 2025 [8]. - The company is actively working to overcome challenges related to user engagement and the quality of merchants on the platform, emphasizing the importance of high-quality suppliers [7][8]. - 1688's goal is to enhance operational efficiency through AI, with measurable outcomes being a key focus for future development [8].