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甜啦啦印尼巴厘岛3店齐开,海外整体签约门店突破200家
Xin Jing Bao·2025-08-04 13:56

Core Insights - The new tea beverage brand TIANLALA has opened three stores simultaneously in Bali, Indonesia, bringing the total number of signed stores in Indonesia to 130 and over 200 globally, covering countries such as Indonesia, the Philippines, Cambodia, and Uzbekistan [1] - Since launching its overseas strategy in 2023, TIANLALA has rapidly penetrated the market in Indonesia through localized product strategies and a high cost-performance model [1] - The new stores in Bali are located in Kuta Raya, Sesetan, and Teuku Umar, with daily sales per store showing significant growth, and some popular stores achieving daily revenues close to 10,000 RMB, with first-day foot traffic exceeding 1,000 visitors [1] - TIANLALA aims to showcase Chinese tea culture to global tourists through high-quality products and immersive consumer experiences in Bali, which is recognized as one of Indonesia's most internationally influential tourist cities [1] - According to a report by ZhiShi Consulting, the Southeast Asian ready-to-drink beverage market is projected to grow at a compound annual growth rate (CAGR) of 19.8% from 2023 to 2028 [1] - TIANLALA plans to continue deepening its presence in Southeast Asia while gradually expanding into European, American, and Middle Eastern markets [1] - The brand's overseas division has already achieved its 2025 target for new overseas stores ahead of schedule, with a focus on refined operations and regional market penetration as the next steps [1]