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聚焦行业痛点,互联数智深耕用户全周期管理
Sou Hu Cai Jing·2025-08-04 14:18

Core Insights - The financial industry faces significant challenges with low new user conversion rates and high customer attrition, which hinder growth and development [1] - Traditional marketing methods are ineffective in capturing dynamic user needs and lack systematic capabilities for user activation and retention, leading to resource wastage and structural difficulties in the industry [1] Group 1: Company Overview - Hulianshuzhi is an innovative enterprise focused on financial technology, leveraging cutting-edge technologies such as big data, artificial intelligence, and cloud computing to provide comprehensive digital marketing solutions for financial institutions and internet platforms [3] - The company has developed an intelligent marketing system that supports a robust user lifecycle management framework, enabling precise targeting based on user profiles, personalized services for retention, and activation of dormant users [3][4] Group 2: Solutions and Strategies - Hulianshuzhi addresses core pain points in the industry, such as high customer acquisition costs, low conversion efficiency, and weak user engagement, through a refined operational model that deeply explores and releases user potential value [3] - The company utilizes a large-scale authorized user database to create a multi-dimensional tagging system, allowing for the rapid identification of high-value customers and significantly improving marketing efficiency and accuracy [3] - By integrating cross-platform data and employing intelligent operations, Hulianshuzhi analyzes user behavior and needs to provide personalized and contextual service experiences, thereby enhancing user retention [3][4] Group 3: Future Outlook - Hulianshuzhi aims to continue its focus on the financial technology sector, contributing to the digital transformation and sustainable development of more financial institutions through technological iteration and innovative solutions [4]