关注暑期“热”经济 沉浸感受电影小镇夜游魅力

Core Viewpoint - The immersive experience of the movie town in Zhengzhou, Henan, attracts a significant number of visitors, especially during nighttime, creating a vibrant atmosphere reminiscent of old Zhengzhou [1][3][9]. Group 1: Immersive Experience - The movie town features retro-themed shops and streets that recreate the ambiance of Zhengzhou from the 1920s and 1930s, enhancing the immersive experience for visitors [3][4]. - Actors dressed as historical figures interact with tourists, allowing them to engage in unique experiences, such as participating in performances [4][6]. Group 2: Visitor Engagement and Programs - The town has introduced various themed programs, including water shows and nostalgic music concerts, to diversify visitor experiences [7][9]. - Since late July, the average daily visitor count has exceeded 10,000, doubling from the previous month, with over 60% of visitors participating in nighttime activities [9]. Group 3: Talent Demand and Growth - The rise in interactive performances has increased the demand for performing artists, with a notable influx of young talent joining the workforce [10][14]. - The number of performances has significantly increased during the summer, with some actors performing more than four shows a day compared to two in the spring [16].