不能打的水光，央视曝光医美新骗局

Core Viewpoint - The medical beauty industry is experiencing a transition from chaotic growth to regulated development, with increasing incidents of false advertising, illegal operations, and unlicensed practices being reported [1][3][20]. Group 1: Industry Issues - Recent reports from CCTV highlighted multiple cases of malpractice in injection-based medical beauty services, emphasizing the need for heightened safety and compliance in the industry [5][19]. - The Guangdong Hanfei Plastic Surgery Hospital, despite being a licensed institution, was found to be using a second-class medical device for injections, which is against regulations [6][10]. - Another institution, Jiyuanxi Medical Beauty Clinic, was also found to be promoting a second-class medical device for injection, claiming compliance [12]. Group 2: Illegal Practices - Unlicensed beauty salons and studios are increasingly offering injection services, with over 60% of medical beauty disputes from 2016 to 2020 arising from unqualified practitioners [14]. - A Shenzhen-based beauty shop was reported to be using smuggled injection products without proper labeling or approval, highlighting the risks associated with unregulated practices [16]. - Social media platforms like Xiaohongshu have become channels for illegal service providers to connect with clients, often offering services at significantly lower prices than licensed institutions [17][19]. Group 3: Regulatory Response - In response to the rising malpractice incidents, various regulatory bodies, including the National Health Commission and the National Medical Products Administration, have intensified their oversight and enforcement actions [20][28]. - The regulatory environment is tightening, with significant penalties being imposed on institutions for violations, including fines exceeding 1 million yuan for serious infractions [24][28]. - Platforms like Douyin and Xiaohongshu are also taking measures to combat illegal medical beauty practices, with Xiaohongshu reportedly removing nearly 500,000 posts related to non-compliant medical beauty services [28][30]. Group 4: Future Outlook - The industry is expected to undergo a period of restructuring as compliance becomes a critical focus, with the potential for stricter regulations and enforcement in the near future [20][30]. - The shift towards a more regulated environment indicates that compliance will be essential for the sustainable development of medical beauty enterprises, marking a significant change in industry dynamics [30].