Group 1 - JD.com plans to open 5 discount supermarkets in Suqian, Jiangsu, and Zhuozhou, Hebei in August, utilizing a large store format and a wide range of SKUs, with the first store in Zhuozhou covering 5,000 square meters and offering over 5,000 high-cost performance daily goods [1] - The pricing strategy for these discount supermarkets will generally be lower than conventional market prices, leveraging JD.com's supply chain advantages [1] - Other e-commerce platforms are also focusing on the discount supermarket model, with Meituan's "Happy Monkey" project set to open its first store in Hangzhou by the end of August, aiming for 1,000 stores in total [1] Group 2 - The discount supermarket business is seen as a key strategy for e-commerce platforms to expand offline and seek new growth avenues, with competitors like Dingdong Maicai and Hema also developing their own discount supermarket formats [1] - Dingdong Maicai launched its first "Dingdong Outlet" community store in Shanghai in 2023, with a store size of 400-500 square meters, while Hema's discount stores have surpassed 300 locations nationwide as of June 2023 [1]
“普遍低于市场价”?京东要开五家折扣超市!首店在涿州