GREE(SZ:000651) Xin Lang Cai Jing·2025-08-05 10:40Group 1 - Gree Electric's new store "Dong Mingzhu Healthy Home" opened in Baotou, Inner Mongolia, on August 5, indicating the company's expansion strategy in the home appliance sector [1] - Gree Electric's Chairman, Dong Mingzhu, highlighted the intense competition in the home appliance industry, stating that companies are no longer solely focused on technology [1] - Under the brand strategy "Good Appliances Made by Gree," the company has expanded from air conditioning to include washing machines and refrigerators, launching nine innovative products that address various health-related needs [1] Group 2 - Dong Mingzhu emphasized that the concept of health should translate into tangible life experiences for consumers, rather than just a slogan [1] - Gree Electric plans to establish a nationwide presence for its "Dong Mingzhu Healthy Home" brand by 2025 [1] - In response to the fierce competition in the air conditioning market, Gree's marketing director, Zhu Lei, noted that price wars are not new to the industry, referencing past attempts by companies to produce budget models [1]