Direct Digital Holdings(US:DRCT) Prnewswireยท2025-08-05 20:05Core Insights - Direct Digital Holdings reported a sequential revenue increase of 24% in Q2 2025, driven by growth in both sell-side and buy-side businesses compared to Q1 2025 [1][2] - The company achieved a consolidated gross margin improvement to 35% in Q2 2025, up from 29% in Q1 2025 [1] - Operating expenses were reduced by 25% in Q2 2025 compared to Q2 2024, reflecting strategic cost-saving initiatives [1][2] Financial Performance - Total revenue for Q2 2025 was $10.1 million, a decrease of 54% compared to $21.9 million in Q2 2024, but an increase of 24% from Q1 2025 [7][19] - Sell-side advertising segment revenue was $2.5 million, down 83% from $14.3 million in Q2 2024, primarily due to a decrease in impression inventory [7][19] - Buy-side advertising segment revenue was $7.7 million, slightly up from $7.6 million in the same period of 2024 [7][19] Operational Highlights - The company processed approximately 182 billion average monthly impressions through the sell-side advertising segment [7] - The number of sell-side advertisers increased over 30% compared to Q2 2024 [7] - The average number of sell-side media properties was 30,000 per month in Q2 2025, reflecting a 5% increase compared to Q2 2024 [7] Cost Management - Operating expenses for Q2 2025 were $6.0 million, down from $8.0 million in Q2 2024, driven by decreased payroll costs and cost-saving measures [7][19] - The operating loss for Q2 2025 was $2.4 million, compared to an operating loss of $2.1 million in the prior year period, but improved from a loss of $3.9 million in Q1 2025 [7][19] Cash Position - As of June 30, 2025, the company held cash and cash equivalents of $1.6 million, an increase from $1.4 million as of December 31, 2024 [7][18]