宠物产业升级加速 市场步入黄金发展期

Core Viewpoint - The pet economy in China is experiencing significant growth, with leading companies like Zhongchong Co., Ltd. benefiting from increased demand for pet food and a global production layout [1][2]. Group 1: Company Performance - Zhongchong Co., Ltd. reported a total revenue of 2.432 billion yuan in the first half of 2025, marking a year-on-year increase of 24.32% [2]. - The company's net profit attributable to shareholders reached 203 million yuan, reflecting a year-on-year growth of 42.56% [2]. - The pet staple food segment saw explosive growth, with revenue reaching 783 million yuan, up 85.79%, significantly outpacing the 6.37% growth in pet snacks [2]. Group 2: Market Trends - The number of pets in urban China is projected to exceed 120 million by 2024, with a market size of 300.2 billion yuan, growing at 7.5% year-on-year [3]. - The '00s generation has become the core consumer group in the pet industry, with a pet ownership penetration rate of 24% among those over 20 years old [3]. - There is significant potential for increased annual spending per pet, which currently exceeds 1,000 yuan, supporting ongoing industry growth [3]. Group 3: Channel and Market Expansion - Zhongchong Co., Ltd. has established a comprehensive sales channel strategy, focusing on both online and offline markets, including pet stores, hospitals, and supermarkets [4]. - The company has developed a differentiated competitive advantage in the mid-to-high-end market through brands like "WANPY," "TOPTREES," and "ZEAL" [4]. - Global production layout has enabled companies to expand simultaneously in domestic and international markets, with Zhongchong Co., Ltd. operating nine overseas factories and selling products in 73 countries [5].