Sou Hu Cai Jing·2025-08-05 21:56Group 1 - JD is set to launch its first large discount supermarket in China, located in Zhuozhou, Hebei, with an opening date of August 16 [1] - The supermarket will cover an area of 5,000 square meters and offer over 5,000 high-quality daily consumer goods at prices generally lower than market levels [1] - JD has previously piloted discount supermarkets in Beijing's Fangshan District, where two stores were opened, integrating online and offline shopping experiences [1] Group 2 - The global discount supermarket sector is experiencing rapid growth, driven by consumer demand for high cost-performance amid inflation and economic fluctuations [2] - The hard discount market in China is projected to exceed 200 billion yuan in 2024, with a penetration rate of only 8%, indicating significant growth potential [2] - Competitors are entering the discount supermarket space, including retail giant Wumart Group and snack brands like Wancheng Group, which are launching their own discount stores [2] Group 3 - Traditional supermarkets are also adapting to the discount supermarket trend, with Hema X membership stores undergoing adjustments and Hema NB becoming a core format, having opened 263 stores as of July 15 [4]