Core Viewpoint - The company, 巨星传奇, has seen its stock price increase by over 5%, currently trading at 13.99 HKD with a transaction volume of 138 million HKD, following the announcement of a collaboration with 久事文传 for a major IP and cultural tourism project in Shanghai [1] Group 1 - The collaboration will take place during the Shanghai Tourism Festival in September and October, featuring a project called "Finding Zhou Classmate" in conjunction with a Jay Chou concert [1] - The project will include the installation of giant portraits of Zhou Classmate at six landmark locations in Shanghai, along with multiple pop-up points and themed scenes [1] - The public transportation system, Suzhou River cruises, and Huangpu River ferries will incorporate Zhou Classmate-themed elements as part of the event [1] Group 2 - This initiative is the largest comprehensive IP, cultural tourism, and concert event organized by the company to date [1] - The collaboration aims to explore the "ticket economy" and enhance urban cultural tourism development through large-scale themed activities [1] - The company expects to create a new immersive entertainment consumption ecosystem by linking music performances with urban landmarks and commercial pop-up experiences [1]
巨星传奇再涨超5% 携手久事文传在周杰伦演唱会上海站推出系列合作项目