Qian Zhan Wang·2025-08-06 02:08Core Viewpoint - The Chinese AI toy industry is experiencing significant policy support and development opportunities through the "Artificial Intelligence +" action plan, which aims to integrate AI technology with traditional and emerging industries, fostering a new development ecosystem [2][4]. Policy Development - From the "12th Five-Year Plan" to the "14th Five-Year Plan," the government has promoted quality improvement and innovation in the toy industry, encouraging the integration of toys with cultural industries [1]. - The "14th Five-Year Plan" continues to advance the "Artificial Intelligence +" action plan, creating a favorable environment for the development of the AI toy industry [1][2]. National Policy Summary and Interpretation - The government work report on March 5, 2024, introduced the "Artificial Intelligence +" action plan, emphasizing the deep integration of AI with traditional and new industries [2]. - The "Consumption Promotion Special Action Plan" released in March 2025 aims to support new consumption forms and accelerate the development of AI toys [4]. Key Policies Overview - A series of policies have been issued to support the AI toy industry, including: - The "Consumption Promotion Special Action Plan" which encourages AI toy R&D and product innovation [4]. - The "Light Industry Growth Stabilization Work Plan (2023-2024)" which aims to stimulate toy consumption and stabilize imports and exports [5]. Local Policy Summary - Various provinces have introduced policies to support the AI toy industry, focusing on technological paths and application scenarios for AI in toys [7][10]. - For instance, Guangdong Province's initiative aims to develop over 1,500 new intelligent interactive toy products by 2027 [10]. Industry Growth Points - The industry is encouraged to integrate with cultural sectors, enhance brand value, and implement quality safety projects for infant and child products [6]. - The establishment of high-quality exhibition platforms and the promotion of international cooperation are also emphasized to stimulate market consumption [6]. Standards and Regulations - The government is focusing on enhancing standards for quality improvement and cross-industry integration, with plans to revise and establish mandatory national standards for key products [6].