Core Viewpoint - The company is expected to see continued growth in brand strength and competitive advantages, leading to an upward revision of net profit forecasts for 2025-2026 by 13% to 1.13 billion and 1.39 billion yuan respectively, with a target price increase of 15% to 98 HKD, indicating a potential upside of 20% [1] Group 1 - The multi-channel and multi-category layout of the Han Shu brand, along with the sustained high growth of Newpage, is driving rapid revenue growth for the first half of 2025, with Han Shu's product lines diversifying and the contribution from men's skincare and makeup increasing to nearly 10% [2] - The optimization of channel structure and the increase in the proportion of high-margin brands are contributing to a better-than-expected profit margin for the first half of 2025, with the overall profit margin improving by 1.6 percentage points to 13.4% [3] Group 2 - The company is expected to continue expanding its brand matrix, with new brands launched in May and August, and plans to introduce additional brands in the second half of 2025, indicating a strong growth potential in the multi-brand and multi-category cosmetics sector [4]
中金：维持上美股份(02145)跑赢行业评级 升目标价至98港元