苏泊尔的ESG之路：从责任践行到品牌价值跃迁

Core Viewpoint - The company, Supor, is actively implementing sustainable development practices and has received multiple awards for its commitment to ESG (Environmental, Social, and Governance) principles, showcasing its efforts in reducing carbon emissions and promoting social responsibility [1][4][6]. Group 1: Sustainable Development Initiatives - Supor has optimized packaging design to reduce carbon emissions throughout the year [1] - The company has implemented water recycling practices in its workshops, leading to a significant and continuous decrease in monthly water usage [1] - Supor's sustainable development projects have been recognized as benchmarks for ESG practices within its industrial system [1][4] Group 2: Awards and Recognition - In the past six months, Supor has received four significant honors, including "2024 Zhejiang Province Corporate Social Responsibility Benchmark Enterprise" and "National Energy Conservation and Emission Reduction Carbon Neutral Commitment Demonstration Unit" [4] - The company has been acknowledged for its contributions to ESG, reflecting its commitment to environmental, social, and governance dimensions [6] Group 3: Innovation and R&D - Supor's infrared rice cooker project was listed among the top 10 in patent industrialization in Hangzhou, highlighting its innovative technology [7] - The company plans to invest 470 million yuan in R&D in 2024, employing over 1,400 R&D personnel across multiple bases [7] - Supor has developed a robust patent matrix supporting 21 product categories, including rice cookers and pressure cookers [7] Group 4: Environmental Impact - The company has introduced dry dust removal equipment and paint sludge separators at its Hangzhou base, expected to save 5,000 tons of water annually [9] - The Yuhuan base has a distributed photovoltaic matrix generating 5.69 million kWh of electricity annually, with an 87% consumption rate [9] - Supor plans to procure 18,503 tons of recycled aluminum and 13,007 tons of recycled steel in 2024, significantly reducing carbon emissions [9] Group 5: Packaging Innovations - Supor is implementing a packaging revolution using honeycomb cardboard, achieving a 99% plastic-free rate in foreign trade packaging [10] - The company adheres to the 3R principles (Reduce, Reuse, Recycle) in its packaging materials, utilizing FSC-certified materials and eco-friendly inks [10] - Various strategies have been employed to optimize packaging, including reducing material usage and integrating electronic instructions [10] Group 6: Social Responsibility and Education - Supor's "Future Life Home" project has been implemented in 52 schools, promoting educational equity and community engagement [12] - The company has donated to 30 schools, benefiting over 30,000 students and teachers across 12 provinces [12] - Supor organizes annual volunteer weeks, encouraging employee participation in community service [12] Group 7: Commitment to Quality and Innovation - Supor integrates ESG principles into its core operations, emphasizing quality and innovation as part of its brand identity [15] - The company's sustainable practices extend from production lines to the broader industrial ecosystem, reinforcing its commitment to enhancing the quality of life for families in China [15]