
Core Insights - Yili has maintained its position as the world's most valuable dairy brand for six consecutive years, according to Brand Finance's "Top 10 Most Valuable Dairy Brands 2025" list [1] - The ranking is based on financial performance, customer perception, and future expectations, with Yili achieving the top brand value since 2020 [1] - Yili's success is attributed to its commitment to quality, technological innovation, and a comprehensive range of nutritional health products for consumers [1] Financial Performance - Yili's milk products meet EU standards for key indicators such as fat and protein levels, while exceeding EU standards for total bacterial count and somatic cell count [1] - The company has significantly improved the retention rate of lactoferrin in its ambient pure milk from 10% to over 90% through targeted protection technology [1] Product Innovation - Yili has launched innovative products in the functional nutrition segment, including lactose-free lion's mane mushroom milk, lactose-free An Tang Jian milk, and revitalizing red ginseng milk powder, which have been well-received in the market [1] Market Presence - Yili has over 2,000 global partners and operates 15 research and innovation centers and 81 production bases worldwide, with products available in over 60 countries and regions [2] - The company ranks first in the Kantar Consumer Index report as the top choice brand among Chinese consumers, leading in brand penetration, consumer reach, and average selection frequency [1]