小红书为什么愿意为赵露思兜底？

Core Viewpoint - The article discusses the evolving relationship between Zhao Lusi and the social media platform Xiaohongshu, highlighting how the platform has become a supportive space for her amidst controversies and public scrutiny [2][4][5]. Group 1: Zhao Lusi's Controversies and Public Perception - Zhao Lusi faced backlash for her behavior on a reality show, which was perceived as lacking empathy towards less fortunate individuals [2][5]. - Despite the criticism on platforms like Weibo, Xiaohongshu users showed understanding and support for her emotional struggles, indicating a more compassionate community [2][5]. - Following her public confrontation with her agency, Galaxy Cool Entertainment, Zhao Lusi received significant support on Xiaohongshu, with her live stream attracting over 21.08 billion views [2][5]. Group 2: Xiaohongshu's Unique Community Dynamics - Xiaohongshu's user base is predominantly female and leans towards emotional expression and self-healing, aligning well with Zhao Lusi's candid sharing of her struggles [5][9]. - The platform's culture encourages users to share personal experiences, which resonates with Zhao Lusi's narrative of loneliness and emotional turmoil [5][9]. - Xiaohongshu's 2024 trend report identified self-healing as a key theme, further emphasizing the platform's role as a space for emotional connection and identity exploration [5][9]. Group 3: Zhao Lusi's Career Trajectory - Zhao Lusi's rise in the entertainment industry has been characterized by strategic moves, including her breakout role in "The Legend of Chen Qianqian" and subsequent successful projects [11]. - Her ability to engage with audiences through social media platforms like Douyin has contributed to her popularity, but her recent controversies have challenged her established image [11][12]. - The article notes that Zhao Lusi's current situation reflects broader themes in the digital age, where emotional narratives can significantly impact public perception and career sustainability [12][14]. Group 4: Xiaohongshu's Strategic Positioning - Xiaohongshu is positioned as a platform that needs a top-tier celebrity to enhance its visibility and appeal, especially in the context of its user demographics [12][13]. - The platform's support for Zhao Lusi is seen as a strategic move to leverage her influence and maintain relevance in a competitive social media landscape [12][13]. - The article suggests that while Xiaohongshu provides emotional support, it may not offer a long-term solution for Zhao Lusi's career challenges, highlighting the need for sustained artistic development [13][14].