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女玩家情感投入反遭套路?多款头部乙游频发大规模投诉
Guan Cha Zhe Wang·2025-08-07 11:09

Core Viewpoint - The recent complaints from players regarding the game "Love and Deep Space" highlight significant issues related to false advertising and discrepancies between promotional content and actual gameplay experiences, leading to a wave of consumer dissatisfaction and legal actions against the game developers [1][4][6]. Group 1: Consumer Complaints - Players have initiated a collective complaint, with discussions on social media reaching 24,000 mentions, primarily focusing on the game's latest event "Shen Xinghui: Dark King" [1][2]. - In a short span from July 29 to July 31, over 1,500 complaints were recorded for "Love and Deep Space," indicating a high level of discontent among users [2]. - A significant portion of complaints (98.65%) comes from female users, with 64.65% of complainants being from the post-2000 generation, reflecting the demographic heavily invested in these games [4][6]. Group 2: Specific Issues Raised - Players reported issues such as misleading promotional content, inadequate game mechanics, and poor customer service responses, with many feeling that their virtual assets were compromised [4][6]. - The complaints predominantly revolve around false advertising, with players expressing frustration over the lack of promised features in the game compared to what was showcased in promotional videos [4][6]. - The game "Love and Deep Space" achieved a peak revenue of over 100 million yuan on the day of the event, indicating a significant financial impact from the complaints [6]. Group 3: Industry Context - The complaints against "Love and Deep Space" follow a similar wave of dissatisfaction directed at another game, "World Beyond," which faced backlash for pricing issues and perceived exploitation of players [8][10]. - The consumer protection platform "Xiaofei Bao" reported that complaints from "World Beyond" accounted for a significant portion of total complaints in the otome game sector, highlighting a trend of consumer dissatisfaction within this genre [10][12]. - Industry insiders suggest that the focus on revenue generation often overshadows the importance of respecting consumer rights and transparency, leading to a growing sentiment of being "tricked" among female players [12].