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Company Overview - Zhengzhou New Century Digital Technology Co., Ltd. (Century Digital) has submitted a prospectus for an initial public offering (IPO) on the Beijing Stock Exchange, with Dongfang Securities as the sponsor [1] - The company is headquartered in Zhengzhou, Henan Province, and its controlling shareholder, Jin Lifeng, holds 88.24% of the shares [1] Business Focus - Century Digital specializes in the research, production, and sales of digital printing equipment, including digital inkjet printing machines, digital printers, and corrugated box digital printing machines, with applications in textile printing, advertising signage, and corrugated packaging [1] - Key clients include Shanghai Moyin Digital Technology, Guangzhou Xinfeyang Digital Technology, and others [1] Industry Growth - The digital printing industry is experiencing rapid growth, with the global digital inkjet printing market in textiles expected to reach USD 5.8 billion in 2024 and grow to USD 10.56 billion by 2029, reflecting a compound annual growth rate (CAGR) of 12.7% [1] - In China, the penetration rate of digital inkjet printing in textiles increased from 2.1% in 2015 to 18.2% in 2023 [1] - The digital printing market for advertising in China is projected to grow from CNY 44.2 billion in 2024 to CNY 55.6 billion by 2029 [1] Revenue Composition - In the reporting period, revenue from digital inkjet printing machines accounted for over 39%, while digital printers contributed over 31% [3] - The company holds a 27% market share in the domestic digital printer market, ranking first, and approximately 25% in the digital heat transfer printing machine market [3] Financial Performance - Revenue for the years 2022, 2023, and 2024 was approximately CNY 414.1 million, CNY 571.3 million, and CNY 568.7 million, respectively, with net profits of CNY 31.8 million, CNY 49.9 million, and CNY 57.3 million [5] - The gross profit margin improved from 16.63% in 2022 to 21.28% in 2024 [5] Asset and Equity Position - As of December 31, 2024, total assets were approximately CNY 340.3 million, with total equity of CNY 260.8 million [6] - The company's debt-to-asset ratio was 23.38% in 2024, indicating a stable financial position [6] Future Plans - The company plans to raise CNY 419 million through the IPO to fund the construction of a production base for high-end digital printing equipment and the expansion of its R&D capabilities [10][11] - The total investment for the project to produce 10,000 high-end digital printing devices is estimated at CNY 320 million [11]