Core Viewpoint - Sunshine Life Insurance Co., Ltd. Shenzhen Branch has been fined for not using the approved insurance rates as required, indicating ongoing regulatory scrutiny and compliance issues within the company [1][2]. Regulatory Penalties - Sunshine Life Insurance Shenzhen Branch was fined 300,000 yuan for not using the approved insurance rates [1][2]. - Multiple penalties have been imposed on Sunshine Life and its subsidiaries since 2025, including a total fine of 430,000 yuan for the Anhui Branch due to various violations such as falsifying documents and inducing agents to breach trust [2]. - The Yongzhou Center Branch was fined 85,000 yuan for providing benefits outside of the insurance contract to policyholders [2]. - The Zunyi Center Branch faced a fine of 230,000 yuan for falsely reporting the salaries of insurance channel managers [2]. - The Yanbian Center Branch was fined 50,000 yuan for deceiving policyholders, with the deputy general manager specifically penalized [3]. Compliance Issues - The company has faced frequent violations related to "fraudulent" activities, including false salary reporting, document fabrication, and deceiving policyholders [4]. - In response to the regulatory penalties, the company has implemented a series of corrective measures, including comprehensive self-inspections, optimization of business processes, and enhancement of internal control mechanisms [4]. - The company has also conducted compliance training for all employees and increased the frequency of special inspections to improve compliance management [4].
未按照规定使用保险费率，阳光人寿深圳分公司被罚30万元