Workflow
中国家电企业助力“埃及造”

Group 1: Project Overview - The Haier Egypt Eco-Park, a collaboration project between China and Egypt, has a total investment of $185 million and is set to open in May 2024, with a designed production capacity exceeding 1.5 million home appliances [1] - The first phase of the project focuses on manufacturing air conditioners, televisions, and washing machines, contributing to the ongoing economic cooperation between China and Egypt through product customization, talent cultivation, and cultural integration [1] Group 2: Technological Adaptation - Haier has developed a T3 compressor specifically for the Egyptian market, capable of operating stably at extreme temperatures of up to 53°C, addressing the high temperature requirements of air conditioning in Egypt [2] - The AI ECO energy-saving air conditioner launched by Haier achieves energy efficiency of up to 60%, catering to local consumer demands for energy-efficient and high-performance products [2] - Since its production began in March 2024, the first phase of the Haier Egypt Eco-Park has produced over 200,000 air conditioners, achieving a market share of 35% and generating a revenue of $60 million [2] Group 3: Local Workforce Development - Over 90% of the workforce at the Haier Egypt Eco-Park consists of local employees, with a "mentor-mentee" system in place for skill transfer from Chinese technical personnel to Egyptian workers [3] - Local employee An Zidong, who has received specialized training in China, highlights the immersive learning environment provided by Haier, which has enabled him to overcome initial challenges and gain valuable technical experience [3] Group 4: Cultural Integration - The establishment of Chinese language programs at Egyptian universities has facilitated the training of bilingual professionals, enhancing the talent pool for Chinese enterprises in Egypt [4] - The "Chinese Bridge" competition and cultural exchange activities have fostered a deeper understanding of Chinese culture among Egyptian youth, further bridging cultural gaps [4] - The second phase of the Haier Egypt Eco-Park is under construction, expected to produce refrigerators and freezers, with total production capacity projected to exceed 1.5 million units, aiming to meet local demand and expand into Middle Eastern, North African, Southeast African, and European markets [4]