青海省消费品以旧换新撬动消费94.99亿元

Core Insights - The Qinghai Provincial Department of Commerce has actively promoted the "old for new" consumption policy, resulting in significant consumer engagement and financial impact [1][2] - As of August 4, 2023, a total of 617,930 subsidy applications were received, with 513,083 approved, leading to a subsidy payout of 687 million yuan, stimulating consumption of approximately 9.499 billion yuan [1] - The policy has been integrated into various promotional activities, enhancing consumer participation and creating a comprehensive consumption ecosystem [2] Group 1 - The "old for new" consumption policy has been a key driver for market growth, with ongoing subsidies and adjustments to meet diverse consumer needs [1] - The establishment of a reporting mechanism has facilitated effective monitoring and communication regarding the policy's implementation [1] - The subsidy categories have been expanded to include 20 major categories and 56 specific products for home appliances, and the home furnishing category has increased from 35 to 42 types [1] Group 2 - The integration of the "old for new" policy into various promotional activities has mobilized industry associations, enterprises, e-commerce platforms, and financial institutions [2] - A series of community outreach activities have been conducted to ensure the policy reaches targeted groups, particularly in rural areas [2] - The initiative aims to create a consumption system that benefits the government, enterprises, financial institutions, and the public [2]