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即将闭店调改!下沙一物美超市也要“胖改”了
Sou Hu Cai Jing·2025-08-09 09:22

Core Viewpoint - Wumart Supermarket is entering a store closure and adjustment phase, with a specific timeline for clearance and cessation of operations, indicating a strategic shift in resource optimization and store management [1] Group 1: Store Closure and Adjustment - Wumart's Xia Sha store will conduct a clearance event from August 4 to August 10, 2025, and will cease operations after August 10, 2025 [1] - The store will enter a closure adjustment phase from August 11 to August 14, 2025 [1] Group 2: New Adjustments and Expansions - Wumart has announced the addition of three stores in Beijing, three in East China, and one in Tianjin to its adjustment program [5] - The first "Learning from Pang Dong Lai" self-adjustment store opened in Wumart's Gongshu Wanda store on June 20, 2023, marking a successful model in East China [8] Group 3: Product and Service Enhancements - The overall product update rate exceeds 80%, with 70% being new products and 15% being imported goods, catering to the needs of younger consumers [10] - The number of store employees increased from 50 to 150, with an additional 230 vendor representatives to enhance customer service [10] Group 4: Market Performance and Strategy - The "Pang Reform" model has shown strong market appeal and profitability, with significant increases in customer traffic and sales at adjusted stores [11] - Wumart's Beijing Xueqing Road store, as the first adjustment model, has seen customer traffic and sales increase to three times the pre-adjustment levels, with a peak daily traffic of over 23,000 and a customer satisfaction rate exceeding 95% [11] - The success of the Gongshu store's transformation will lead to further upgrades across all stores in Hangzhou and other regions in Zhejiang [11]