Apple's AI Momentum Is Building -- Here's What It Means for Investors

Core Viewpoint - Apple is planning to significantly increase its investments in artificial intelligence (AI) to catch up with competitors and enhance its product offerings [8][10]. Group 1: Financial Performance - Apple's stock has only increased by approximately 30% over the past three years, making it the second-worst performer among the "Magnificent Seven" stocks [2]. - In the fiscal third quarter, Apple reported a revenue growth of nearly 10% year over year, reaching $94 billion, marking a record for the June quarter [3][7]. - iPhone revenue grew by 13% year over year to $44.6 billion, driven by the popularity of the iPhone 16 family [3]. - Mac revenue increased by 15% year over year to $8 billion, while iPad and wearables, home, and accessories sales declined by 8% and 9% year over year, respectively [4]. - Overall, hardware revenue grew by 8% year over year, accounting for nearly 71% of total revenue, while services reached an all-time high of $27.4 billion [5]. Group 2: AI Strategy - Apple has been perceived as lagging in AI compared to rivals like Alphabet and Microsoft, but it is now taking AI more seriously [8]. - The company has a significant advantage with its extensive range of devices, which can be integrated with AI to enhance user experience [9]. - Management has indicated a significant increase in AI investments, with nearly $3.5 billion spent on capital expenditures in the latest quarter, the highest since January 2023 [10][12]. Group 3: Investment Outlook - Apple's stock is currently trading at 29 times its projected earnings for the next year, the second-lowest among the "Magnificent Seven" stocks [14]. - The current valuation presents a more favorable upside potential, especially if the new AI initiatives are successful [16]. - With $133 billion in cash and marketable securities, Apple has ample resources to compete in the AI sector [16].