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暑假首月,29款国产游戏赚了35亿元
3 6 Ke·2025-08-10 01:23

Core Insights - The summer gaming season is a critical period for game developers to capture traffic and increase revenue, with a notable rise in player engagement and game duration [1] - Compared to the upcoming summer releases in 2024, this year's summer lineup appears relatively subdued, with new titles failing to disrupt the dominance of established games [1][2] - The "Evergreen Games List" and "Potential Evergreen Games List" have been compiled to highlight games that have shown sustained revenue performance [1] Evergreen Games - In July, 29 games made it to the "Evergreen Games List," a decrease of 4 from the first half of the year [2] - The top three games on the list are "Honor of Kings," "Peacekeeper Elite," and "Fantasy Westward Journey," with estimated revenues of approximately $147 million, $76.83 million, and $34.27 million respectively [8][9] - Tencent and NetEase dominate the list, with 12 and 5 games respectively, accounting for nearly 60% of the total entries [8] Potential Evergreen Games - The "Potential Evergreen Games List" expanded to 11 titles, with a cumulative estimated revenue of $152 million in July [13] - The top three games on this list are "Endless Winter," "Dungeon & Fighter Mobile," and "Honkai: Star Rail," with revenues of approximately $32.25 million, $29.30 million, and $24.13 million respectively [13][14] - Notable updates and events in July for these games contributed to their performance, such as new content and gameplay enhancements [14][15] Market Trends - The summer gaming market has seen a variety of new game types, but few have emerged as blockbuster hits, indicating a market still led by established titles [15] - The potential for new games to gain traction may increase in the upcoming fall and winter seasons as developers refine their offerings [15]