Bei Jing Shang Bao·2025-08-10 16:33Core Insights - Eli Lilly's aggressive push in the GLP-1 drug market has forced Novo Nordisk to lower its annual forecasts twice, with Tirzepatide becoming increasingly common on U.S. pharmacy shelves [1][3] - Eli Lilly's H1 2025 revenue reached $28.2862 billion, a 41% year-over-year increase, driven significantly by its diabetes business, which contributed nearly half of its revenue [1][3] Financial Performance - Eli Lilly's revenue breakdown for H1 2025: - U.S. market: $19.304 billion, up 43% - Europe: $4.963 billion, up 74% - Japan: $0.923 billion, up 11% - China: $0.917 billion, up 20% - Other markets: $2.18 billion, up 7% [1] - The diabetes segment, particularly Trulicity, Mounjaro, Humalog, and Jardiance, contributed $13.9728 billion [1] Product Performance - Tirzepatide's sales in H1 2025: - Mounjaro (diabetes version): $9.0407 billion, up 85% - Zepbound (weight loss version): $5.6933 billion, up 223% [2] - Zepbound's Q2 revenue was $3.381 billion, a 172% increase, while Novo Nordisk's Wegovy grew at 75% [3] Market Position - Eli Lilly's prescription share in the U.S. GLP-1RA market reached 57%, up from 53.3% in Q1, surpassing Novo Nordisk's 42.5% [2] - The revenue gap between Tirzepatide and Novo Nordisk's Semaglutide has narrowed to less than $2 billion [3] Competitive Landscape - Novo Nordisk's market challenges include a decline in growth expectations for Wegovy and Ozempic, leading to a significant drop in its market capitalization [3][4] - Analysts note that Eli Lilly's success is attributed to the superior efficacy of Tirzepatide and its established sales channels, which have been enhanced by its long-standing experience in the GLP-1 market [4]