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7月住宅平均租金环比下跌0.07%,同比下跌3.81%
3 6 Ke·2025-08-11 02:12

Core Insights - The report highlights the growth and ranking of housing rental enterprises in China as of July 2025, with a total of 138.9 million rental units opened by the top 30 companies, an increase of approximately 30,000 units from June 2025 [5][6] - The management scale of these enterprises reached 198.2 million units, reflecting a growth of about 24,000 units compared to the previous month [7][8] - The introduction of the "Housing Rental Regulations" by the State Council aims to standardize rental activities and promote high-quality development in the housing rental market, effective from September 15, 2025 [18][19] Opening Scale Rankings - The top three companies by opening scale are: 1. Vanke Boyu with 200,800 units 2. Longfor Guan Yu with 123,000 units 3. Mofang Living Service Group with 84,154 units [1][2] - The total number of rental units opened by the top 30 companies is 138.9 million, with various types of enterprises represented, including housing rental companies, local state-owned enterprises, startups, hotel groups, and intermediaries [5][6] Management Scale Rankings - The top three companies by management scale are: 1. Vanke Boyu with 276,000 units 2. Longfor Guan Yu with 164,000 units 3. Lian Yu International with 135,736 units [3][4] - The total management scale of the top 30 companies reached 198.2 million units, indicating a general increase across various enterprise categories [7][8] Business Dynamics - In July, several local platforms launched batch rental housing projects, including various community and talent apartment projects [9][10] - Major companies like JD.com are investing significantly in employee housing, with JD planning to invest 7 billion yuan to create nearly 5,000 fully furnished apartments for young talents [12][13] Financing Trends - Multiple housing rental enterprises are advancing financing efforts, with Guangzhou Anju Group planning to issue public REITs of no less than 800 million yuan [16][17] - The issuance of various asset-backed securities (ABS) and REITs indicates a growing interest in financing within the housing rental sector [16][17] Policy Developments - The "Housing Rental Regulations" introduced by the State Council aim to enhance the management framework of the housing rental market, emphasizing the need for standardized practices and the protection of legal rights for all parties involved [18][19] - Local governments are actively promoting the acquisition of existing properties for use as rental housing, with cities like Guilin and Zhengzhou leading initiatives to convert stock properties into affordable housing [21]