Group 1 - The chairman of Baiguoyuan, Yu Huiyong, stated that the company will not cater to consumers, emphasizing the importance of educating consumers rather than exploiting their ignorance [1][2][3] - Baiguoyuan's 2024 financial report highlighted a significant focus on "cost-performance," with the term appearing 25 times, despite consumer complaints about high prices and declining quality [2][5] - The company has experienced a decline in performance, with 2024 revenue at 10.273 billion, a 9.8% decrease year-on-year, and a net loss of 386 million, marking its first loss [5][10] Group 2 - Baiguoyuan has seen a reduction in the number of stores, with a total decrease of 966 stores from 2023 to 2024, dropping from 6,093 to 5,127 [5][10] - The number of franchise stores decreased from 6,081 to 5,116, while self-operated stores fell from 12 to 11 [5][10] - The company's approach of claiming to educate consumers has been criticized, suggesting that true consumer needs must be understood and addressed for effective market positioning [6][12][14]
百果园老板，凭啥教育消费者
Sou Hu Cai Jing·2025-08-11 05:53