Workflow
百果园董事长称“不会迎合消费者”,余惠勇去年领薪102万元
Sou Hu Cai Jing·2025-08-11 09:44

Core Viewpoint - The rising prices of fruits at Baiguoyuan have led to customer complaints, with some expressing that the quality has declined despite the higher costs. The chairman, Yu Huiyong, defends the pricing strategy by emphasizing the importance of quality and the need to educate consumers about the value of high-quality fruits [1][2]. Financial Performance - In 2024, Baiguoyuan reported a revenue of RMB 10.27 billion, a decrease of 9.8% compared to RMB 11.39 billion in 2023. The gross profit fell to RMB 764.35 million, down 41.9% from RMB 1.31 billion. The company experienced a net loss of RMB 399.79 million, a significant decline of 206.7% from a profit of RMB 339.99 million in the previous year [3][4]. - This marks the first net loss for Baiguoyuan in five years [4]. Store Operations - As of the end of 2024, Baiguoyuan's total number of stores decreased from 6,093 in 2023 to 5,127, representing a net closure of 966 stores, or a decline of 15.9%. Franchised stores accounted for 78.8% of the total, with a reduction of 779 stores [5]. Leadership - Yu Huiyong, the chairman and co-founder of Baiguoyuan, has been in the role since the company's establishment in 2001. He has approximately 31 years of experience in the fresh food industry and is responsible for the overall strategy of the group [6]. Executive Compensation - In 2024, Yu Huiyong's compensation was RMB 1.016 million, a slight decrease from RMB 1.097 million in 2023 [7].