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RedCloud Delivers Stellar Year-Over-Year Customer Growth In H1 With Positive Retailer Purchasing Behavior

Company Growth - RedCloud Holdings plc reported a significant year-over-year increase in customer numbers, with active retailer base growing to 68,089 from 32,405, representing a growth of 110% [2] - The active distributor customers increased by 136% year over year to 1,017, up from 431 during the same period last year [2] Data and Insights - The increase in customer numbers enhances the diversity of inventory data sets on the RedAI Trading Platform, improving data quality, market insights, and trade intelligence for customers [3] - There was a 214% increase in orders containing multiple brands, indicating improved supply consistency and product assortment for retailers [4] Strategic Initiatives - The company emphasizes the importance of customer behavior metrics as indicators of the effectiveness of the RedAI Trading Platform and Red101 app in providing transparency and choice in supply chains [5] - The recently launched TradeX bulk trading program is expected to further support the company's mission to enhance global FMCG trade operations [5] Technology and Platform - RedCloud's trading platform facilitates B2B purchases and inventory decisions using AI-driven insights, simplifying complex purchasing behaviors for retailers [7] - The platform aims to unlock access to key purchase and sales data between brands, distributors, and retailers in high-growth consumer markets [6]