浙江舟山提升服务能力 海岛游 带动消费新需求（大数据观察·海洋经济活力足）

Core Viewpoint - The article highlights the transformation of Zhoushan, Zhejiang, into a world-class tourist destination through enhanced travel services and infrastructure, showcasing the integration of technology in tourism. Group 1: Transportation Innovations - The introduction of the "Island Express" helicopter service has significantly improved inter-island transportation, reducing travel time from nearly 2 hours by ferry to about 30 minutes by helicopter, with a ticket price around 600 yuan [2][3]. - The "Island Express" project has become a regular service since 2023, operating three routes and achieving full capacity during peak travel periods [2]. - The ongoing construction of the Ningbo-Zhoushan railway is expected to further enhance accessibility, allowing for high-speed travel to Zhoushan [3]. Group 2: Tourism Development - Zhoushan has seen a 13.9% year-on-year increase in tourist arrivals, with approximately 14 million visitors in the first seven months of the year [5]. - The local government has developed unique tourism routes and attractions, such as the "Romantic Island" concept on Baisha Island, which includes new facilities and experiences [5]. - The establishment of themed experiences, such as martial arts culture tours and deep-sea experiences, is contributing to a diverse tourism landscape, creating a "one island, one product" model [5]. Group 3: Technology Integration - The launch of the "You Zhoushan" WeChat mini-program allows tourists to access a one-stop service for dining, accommodation, and activities, enhancing convenience and user experience [6][7]. - The mini-program has over 200 merchants registered and has handled more than 18,500 online inquiries and complaints, achieving a 100% resolution rate [7]. - The program's AI-driven itinerary planning feature optimizes travel routes based on popularity and proximity, making it easier for tourists to navigate their experiences [7]. Group 4: Economic Impact - The local hospitality industry has benefited from increased tourist traffic, with individual businesses reporting significant revenue growth, such as a homestay operator achieving over 4 million yuan in revenue last year [4]. - The development of cultural and historical attractions, such as the Lisbon Mar rescue event memorial, is enhancing the educational and cultural value of the tourism experience [4].