DONGFENG GROUP(HK:00489) Jing Ji Guan Cha Wang·2025-08-12 05:58Core Viewpoint - Dongfeng Fengshen's new model, Fengshen L8, has been launched for pre-sale with a price range of 129,900 to 149,900 yuan, marking a significant step in Dongfeng's strategic shift towards new energy vehicles [2][3]. Group 1: Product Features - The Fengshen L8 features a 4-speed + ECVT electric drive combination, a 1.5T turbocharged hybrid engine, a 30.3 kWh battery, and a 55L fuel tank, offering a pure electric range of 248 kilometers and a comprehensive fuel consumption of 2.4L/100km [3]. - The vehicle is equipped with a fast charging capability, allowing the battery to charge from 20% to 80% in just 18 minutes [3]. - Comfort features include a cloud-soft sofa made from PVC baby-grade skin-friendly material, a zero-pressure SPA function for the driver's seat, and a 15.6-inch rear ceiling screen with a 19-speaker WANOS panoramic sound system [3]. Group 2: Strategic Importance - The Fengshen L8 is the first strategic model launched by Dongfeng Yipai Technology, which was established to enhance the integration of Dongfeng's three brands: Dongfeng Yipai, Dongfeng Nano, and Dongfeng Fengshen [4]. - Dongfeng's "Future Wings" strategic plan aims to support rapid development through four pillars: technology, products, branding, and overseas expansion [4]. - The new positioning of Dongfeng Fengshen focuses on "embracing a new family lifestyle" and aims to become a key player in the overseas market while continuing to serve domestic customers [5]. Group 3: Market Goals - Dongfeng Yipai Technology aims to achieve an annual sales target of 500,000 units for the Fengshen brand, which would account for one-third of the company's overall target of 1.5 million units [6].