adidas(US:ADDYY) Huan Qiu Wang·2025-08-12 06:52Core Viewpoint - Adidas faces backlash in Mexico over its new shoe "Oaxaca Slip-On," which is accused of cultural appropriation from traditional Mexican "huarache" sandals, leading to demands for compensation from the Mexican government [1][6]. Group 1: Product Details - The "Oaxaca Slip-On" is a collaboration between Adidas and designer Chavarria, featuring woven leather and a thick rubber sole [3]. - The shoe's black woven upper resembles traditional sandals made by artisans in Oaxaca, Mexico [3]. Group 2: Reactions and Apologies - Adidas issued an apology, acknowledging the cultural significance of the Mexican indigenous community and the importance of their craftsmanship [5]. - Chavarria, the shoe's designer, expressed regret for not obtaining authorization to use elements of Oaxaca's culture and emphasized his intention to honor the community's culture and art [5]. Group 3: Government Response - Mexican President Sheinbaum accused Adidas of "stealing the creativity" of indigenous communities and announced negotiations for compensation [6]. - The Mexican government is prepared to take legal action against Adidas for cultural appropriation, reflecting a broader effort to protect traditional designs from unauthorized use [7]. Group 4: Legal Context - Mexico has enacted laws imposing heavy fines and imprisonment for unauthorized use of indigenous cultural expressions, indicating a strong stance against cultural appropriation [7]. - Previous companies, including Zara and Anthropologie, have faced similar backlash for designs perceived as too similar to traditional Mexican culture [7].