用运动魅力点燃消费活力 “全民健身日”主题活动暨暑期体育消费季启动

Group 1 - The core event of the "National Fitness Day" in Henan Province was held on August 11, 2023, at the Ruyi Lake Cultural Square, featuring various fitness performances and activities to promote public engagement in sports [1][3] - The theme for this year's event is "National Fitness, You and I Together," aiming to integrate scientific fitness, enjoyment of events, culinary experiences, and travel into the fitness culture [3][5] - The event coincides with the summer sports consumption season, which is designed to stimulate sports consumption and promote the integration of the sports industry with cultural tourism and service sectors [3][5] Group 2 - A series of pre-event activities, including jump rope, martial arts, and square dancing, took place in Zhengzhou starting from August 3, 2023, to build anticipation for the main event [5] - The first batch of sports consumption vouchers was officially released on the evening of August 8, 2023, coinciding with the launch of the theme activities [5] - The event featured various interactive activities such as pickleball, three-on-three football, and dry-land dragon boat racing, along with a market for sports goods, summer drinks, and cultural products to cater to public interests [5][8] Group 3 - Zhengzhou plans to host several major international and domestic events in the latter half of the year, including the ITF International Tennis Masters and the 2025 F1 MotoGP World Championship [8] - The city is also focusing on developing brand events like the 2025 Shandu Basketball Super League and the Zhengzhou Marathon to enhance its cultural tourism appeal [8] - Collaborative efforts with local scenic spots aim to offer discounts on tickets, accommodation, and dining for participants during the events, promoting tourism alongside sports [8]