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借势成德眉资同城化 华强方特资阳连落三子
Zhong Guo Jing Ying Bao·2025-08-12 13:19

Core Insights - The core viewpoint of the article highlights the opening of the Ziyang Fantawild Guose Chunqiu project, which integrates traditional Chinese culture with local cultural elements, and its strategic location near Chengdu enhances its appeal to visitors [2][3]. Group 1: Project Overview - Ziyang Fantawild Guose Chunqiu is a flagship cultural tourism project that combines Confucianism, Buddhism, Taoism, and local Sichuan culture, featuring 10 indoor and 28 outdoor high-tech amusement attractions [2]. - The project officially opened on August 8, with a diverse range of offerings including a water world and themed hotels, aiming to provide a comprehensive entertainment experience [2]. - The project is strategically located in the Chengdu-Chongqing economic hub, only 30 minutes from Tianfu Airport, enhancing its accessibility [2]. Group 2: Market Strategy - The project operates on an open reservation system, eliminating traditional ticketing, allowing free entry with optional paid experiences, which has increased the average visitor stay to 6.8 hours [3]. - The Ziyang line, a new intercity rail line, connects the project to Chengdu, facilitating easier access for visitors and contributing to an average daily passenger flow of 30,400 [3]. Group 3: Economic Impact - The "ticket root economy" concept allows visitors to enjoy various discounts in Ziyang, promoting cross-sector consumption and enhancing the local tourism market [4][5]. - The integration of different consumption scenarios through the ticket root system is expected to stimulate local economic activity and increase visitor engagement with the city [5]. - In the first half of the year, Ziyang's catering revenue reached 3.458 billion, reflecting a 4.4% year-on-year growth, indicating a positive trend in the local tourism sector [6].