Group 1 - The core viewpoint of the articles highlights the rising trend of "cooling tourism" as a response to the summer heat, with a significant increase in search volumes for related travel options [1][2][3] - The total search volume for "cooling tourism" has increased by nearly 200% month-on-month and by 45% year-on-year, indicating a strong consumer interest in summer travel to cooler destinations [1] - High latitude and high altitude regions, such as Northeast China and Qinghai, are becoming popular tourist spots due to their cooler climates and diverse natural landscapes [2] Group 2 - The popularity of artificial cooling projects, such as water activities and indoor snow parks, has also surged, with outdoor water-related comments increasing by nearly 90% and indoor surfing searches rising over 70% [3] - The growth in demand for cooling tourism reflects an upgrade in consumer preferences, emphasizing the importance of tourism quality and its positive impact on domestic consumption [3] - Experts suggest the need for integrating ecological education, cultural immersion, and technological experiences to foster sustainable new business models in the cooling tourism sector [3]
夏日经济新活力系列报道 避暑游让这个夏天更清凉
Ren Min Wang·2025-08-12 06:09