Workflow
央企默默退出,老牌国企接盘广州知名景区

Core Viewpoint - Zhujiang Piano has acquired the management rights of the Bai Shui Xian Waterfall Scenic Area, aiming to transform it into a national 5A tourist attraction within five years, amidst a significant decline in its main business revenue [1][2][6]. Group 1: Acquisition Details - Zhujiang Piano's subsidiary, Guangzhou Bai Shui Zhai Scenic Area Operation Management Co., Ltd., won the bid for the Bai Shui Xian Waterfall Scenic Area, with a contract period of 20 years and a minimum investment of 400 million yuan [2][5]. - The annual resource usage fee for Zhujiang Piano is set at 8.43 million yuan [2][5]. - The previous operator, Overseas Chinese Town Group, exited the project after failing to meet the 5A tourist attraction goal within their contract period [9][10]. Group 2: Strategic Goals and Plans - The company plans to invest in the development, management, and promotion of the scenic area, with a target to increase annual visitor numbers by 1.5 million [13][14]. - Zhujiang Piano aims to create a comprehensive tourism experience by integrating surrounding resources and promoting local industries [13][14]. - The project aligns with the company's long-term strategic goals to diversify into the cultural tourism sector, providing new economic growth opportunities [6][11]. Group 3: Financial Context - Zhujiang Piano reported a 39.97% decline in revenue for 2024, amounting to 677.17 million yuan, with a net loss of 235.62 million yuan [15][16]. - The main revenue-generating business, "Instrument Sales and After-sales Services," saw a 42.59% drop in revenue, contributing to the overall financial downturn [15][16]. - The company is exploring new markets and product lines, including cultural tourism, to counteract the declining performance of its core business [16].