乐舒适再度递表港交所 在非洲婴儿纸尿裤和卫生巾市场均排名第一

Core Viewpoint - LeShuShi Limited has submitted a listing application to the Hong Kong Stock Exchange, with CICC, CITIC Securities, and GF Securities (Hong Kong) as joint sponsors. The company previously submitted an application on January 27, 2025 [1]. Group 1: Company Overview - LeShuShi is a multinational hygiene products company focused on emerging markets in Africa, Latin America, and Central Asia, primarily engaged in the development, manufacturing, and sales of baby diapers, pull-ups, sanitary napkins, and wet wipes [4]. - The company generates most of its revenue from sales to African customers, with its core brand Softcare positioned as a mid-to-high-end brand targeting consumers seeking high-quality products [4]. Group 2: Market Position - According to Frost & Sullivan, LeShuShi ranks first in the African baby diaper and sanitary napkin markets by sales volume, with market shares of 20.3% and 15.6%, respectively, and ranks second by revenue with shares of 17.2% and 11.9% [5]. - The company holds the top position in the baby diaper market in Ghana, Kenya, Côte d'Ivoire, Senegal, Cameroon, and Tanzania, and also leads in the sanitary napkin market in Ghana, Senegal, Kenya, and Tanzania [5]. Group 3: Sales Network and Growth - LeShuShi has established a broad sales network across over 30 countries in Africa, Latin America, and Central Asia, which is considered a competitive advantage [7]. - As of April 30, 2025, the company has set up 18 sales branches in 12 countries, covering over 2,800 wholesalers, distributors, supermarkets, and other retailers [7]. - The sales volume of baby diapers and sanitary napkins reached approximately 4.123 billion and 1.634 billion units in 2024, reflecting compound annual growth rates of 17.3% and 30.6% since 2022 [7]. Group 4: Financial Performance - LeShuShi reported revenues of approximately $320 million, $411 million, $454 million, $140 million, and $161 million for the fiscal years 2022, 2023, 2024, and the four months ending April 30 for 2024 and 2025, respectively [7]. - The corresponding profits for the same periods were $18.39 million, $64.68 million, $95.11 million, $27.66 million, and $31.10 million [7].