SBGCL(SH:600827) Quan Jing Wang·2025-08-13 04:44Group 1 - The Shanghai Stock Exchange is organizing a series of activities titled "I am a Shareholder" to promote high-quality development stories of listed companies and foster a rational investment atmosphere [1] - The event aims to guide investors in understanding the investment value of Shanghai-listed companies and to establish a proactive awareness of shareholder rights [1] - The event will feature a visit to the 百联ZX创趣场, a new commercial space that integrates 二次元文化 (two-dimensional culture) and represents 百联股份's strategy for youth engagement [1][4] Group 2 - 百联股份 is a large comprehensive listed company focused on commercial services, operating various retail formats including department stores, shopping centers, and outlets [3] - The company has over 40 well-known commercial projects across China, including flagship stores that provide high-end shopping experiences [3] - 百联股份 is actively pursuing digital transformation through its "i百联" online platform, creating a complete digital consumption ecosystem [3] Group 3 - The 百联ZX创趣场 project, launched in 2023, is the first commercial space in China focused on 二次元文化, located in a traditional shopping area [4] - The project has achieved over one million visitors in its first month and garnered more than 200 million exposures on social media, becoming a popular destination for young consumers [4][5] - 百联股份 plans to expand its successful business models, including ZX and TX, to more core cities while enhancing existing resources and continuing innovation [5]